SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know π Google has updated its site reputation abuse policy. The update states that content that is "starkly different from the main content of the site" could be considered SRA and is taking serious action. See the next story below β¬οΈ π¨ Manual actions for 'Site reputation abuse' have been sent out in GSC. Google has applied manual actions to directories from sites including...
11 days agoΒ β’Β 7 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know π Google's November 2024 core update has started rolling out. This update had been already confirmed at the Google Web Creator summit. However, Google has reportedly said to "not expect a recovery from HCU any time soon." ποΈ Google Maps launches product search feature. This new feature includes real-time product availability and searching for specific products local to...
18 days agoΒ β’Β 6 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know π ChatGPT Search performs better than Google for time-sensitive queries. However, ChatGPT Search performed badly for most local search queries and still lacks many of the visual features of the established search engines. π¬ Conversational search is being tested in the Google app. This interface seems to be Google's reaction to ChatGPT's similar UI. Is this what people...
25 days agoΒ β’Β 6 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know β¨ OpenAI launches in ChatGPT Search. This feature is available now for Plus/Team users and delivers real-time search results using Bing's index. The ChromeGPT extension also launched alongside this update. π§π« Google now offers Grounding with Google Search and Gemini API. Grounding aims to reduce hallucinations and provide more up-to-date information. Compare Mode also lets...
about 1 month agoΒ β’Β 7 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know π Google has published new documentation about Google Trends. This page now includes helpful recommendations about analysing trends, keyword research and even creating content around trends. π° AI Overviews are inaccurate in 43% of finance-related searches. Data from The College Investor's recent study shows that AI Overviews particularly struggled with nuanced topics such...
about 1 month agoΒ β’Β 5 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know ποΈ Google Shopping is launching a personalised 'for you' feed. This new feed will include recommendations based on your recent searches and YouTube history as well as AI-generated shopping tips and summaries. π¨πΌ Nick Fox replaces Prabhakar Raghavan as head of Google Search and Ads. While Raghavan will be staying at Google, in a new role, this restructuring may be, in part,...
about 2 months agoΒ β’Β 6 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know π SearchGPT is rolling out to a small group of users. A new search icon appeared in the ChatGPT app for iOS in the US. This is likely a test for the rumoured SearchGPT full rollout later this year. π§βοΈ DOJ is considering 'breaking up' Google after the recent antitrust trial. Possible changes include ending revenue-sharing partnerships (i.e. Reddit), limiting exclusive...
about 2 months agoΒ β’Β 5 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know π€ Google confirms roll out of AI-organised search results. The rollout will begin with recipe pages and expand to "questions that may be open-ended or have no single right answer." Is this the beginning of the end of traditional SERPs? π Google Lens is adding new ways to search using videos, photos and voice. Users can now search by combining recording a video or taking a...
about 2 months agoΒ β’Β 6 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know β οΈ Google has updated its spam policy with several notable changes, including talking about sites using "extensive automation to product content", likely meaning human-tweaked AI content. π Some recent recoveries after the August core update are being reversed. The volatility continues as some sites that were hit particularly hard by last year's HCU are now seeing their...
2 months agoΒ β’Β 5 min read