SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know π AI Overviews can reduce CTR for organic results by over 70%. When AI Overviews are present organic CTR drops from 2.94% to 0.84%. In contrast, CTR increases from 0.6% to 1.08% when cited in AI Overviews. πΌοΈ Sites using AI-generated images are reportedly losing significant Image traffic. This may be a update to Google's image rankings to reduce the prominence of...
11 days agoΒ β’Β 4 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know βοΈ AI Overviews appear to be expanding with more-detailed answers to complex questions. This apparent upgrade can include dozens of citations and layered answers that are similar length to many full articles. π Google tests 'Ask for me' feature that can call businesses for you. 'Ask for me' uses information on Google Business Profile, allowing you to select the service you...
18 days agoΒ β’Β 6 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know π οΈ A new free tool trained on Google exploit data can accurately predict which semantic class Google will assign to any search term, allowing for more in-depth query analysis. β Google is introducing AI Overviews to the Circle to Search feature. Google continues to expand its AIO features while Circle to Search appears to be growing in popularity, especially with younger...
25 days agoΒ β’Β 6 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know π Google requiring JavaScript for Search causes major issues for SEO tools. Many rank tracking tools are experiencing blocks and, in the long-term, this may increase the cost of third-party tools as it increaes their operating cost. π Google's global market share drops below 90% for the first time since 2015. This is according to data from Statcounter across all devices...
about 1 month agoΒ β’Β 7 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know π§ An AI-generated audio show based on your search history is rolling out to Discover users in the US. 'Daily Listen' can be enabled in Search Labs and will display at the top of the Google Discover page 24 hours after enabling. π Brands ranking on page 1 of Google are more likely to be mentioned ChatGPT Search. The study from Seer Interactive, also found that there was...
about 1 month agoΒ β’Β 8 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know π AI-organised search results have expanded to restaurant recommendations. This is the same format Google launched for recipes in October 2024. It includes AI-generated categories based on your specific search. π·οΈ Google has revived Tag Assistant and merged its two previous versions. Google has reversed its previous decision to remove the Google Tag Manager Chrome...
about 2 months agoΒ β’Β 3 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know β
The December 2024 core update completed its rollout on 18 December 2024. It lasted 6 days, the fastest official core update on record, and was quite volatile. And it's 100%, definitely the final Google update of 2024...right? π The December 2024 spam update began its rollout on 19 December 2024. Yes, the spam update launched just 24 hours after the December core update...
2 months agoΒ β’Β 5 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know π Google December 2024 core update started on 12 December. This update comes just 8 days after the conclusion of the previous November 2024 core update, it seems to be more impactful already than November's. π
Google announces that it will be releasing more core updates more frequently at Google Search Central live in Zurich, potentially moving towards daily or rolling...
2 months agoΒ β’Β 5 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know β
The November 2024 core update has completed its rollout. The rollout began on 11th November and completed 24 days later on 5th December. This is longer than a typical core update rollout. π Page Speed Insights results will likely improve over the next few weeks. After complaints of scores being "unrealistically slow", it was determined the PSI servers were underpowered...
2 months agoΒ β’Β 6 min read