SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know π Google Search Console adds search tracking for social media with new properties. These properties help creators understand which search terms lead users to their content across Instagram, TikTok, X and YouTube. βοΈ The generative AI controls in Google Search Console appear to be expanding outside of the UK. The controls were first launched earlier this month in the UK,...
7 days agoΒ β’Β 4 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know π Google Trends adds comparison over time data and graphs. These new clickable chips add month-over-month, week-over-week, and year-over-year comparison options. Β©οΈ Fraudulent DMCA takedowns are negatively impacting SEO performance. Publishers are reporting that they have had pages deindexed due to fake copyright claims from competitors. βοΈ Cloudflare adds new ways to...
14 days agoΒ β’Β 6 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know π Google explains how impressions work in AI Mode and AI Overviews. A link to a site, not a brand mention, is counted as the trigger for an impression. So don't confuse unlinked mentions in AI search with impressions. β‘ Google's June 2026 spam update rolled out and completed. This update began its rollout on 24 June and was completed on 26 June. It was a relatively fast...
21 days agoΒ β’Β 8 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know π Bing adds new AI visibility insights to Bing Webmaster Tools. There are 2 new ways to categorise queries, Intents and Topics. While Citation Share is a 'share of voice' view of visibility and Compare shows overlaid changes over time. βοΈ Google must makes rankings fairer and announce significant ranking changes. The UK's Competition and Markets Authority (CMA) also...
28 days agoΒ β’Β 7 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know π Google Business Profile now connects directly to GA4. Yes, local data tracking has finally been integrated into Google Analytics. GA4 can now track calls, bookings, website clicks, direction requests and more. π§βοΈ German courts rule that Google can be found liable for AI Overview results. The courts found that Google is responsible for the results presented in AIOs. This...
about 1 month agoΒ β’Β 7 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know π€ Google is launching βSearch profilesβ: customizable pages that let eligible publishers and creators showcase their content and help audiences follow them directly in Search and Discover π« Google is rolling out the ability for UK-based websites to entirely opt-out of Generative AI features as the result of a CMA ruling. There is now a "AI controls" section in GSC...
about 1 month agoΒ β’Β 8 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know π° Google brings Preferred Sources feature to AI search. This feature originated in Google Discover and allows users to choose their favourite websites to highlight in search. These sources can appear in AI Overviews and AI Mode. βοΈ AI Overviews appear for over 86% of prompts in Google's AI search. This is from a study of 500,000 prompts and, perhaps most importantly, is...
about 2 months agoΒ β’Β 8 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know π Google launches the Intelligent Search Box, the "biggest change to the search box in 25 years". This new version of the search box adapts to your query, expanding and offering new modalities more easily. π Google announces Universal Cart, an AI-powered omnipresent checkout experience. Universal Cart will work across multiple Google platforms to provide discounts,...
about 2 months agoΒ β’Β 5 min read
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know π Google released a new guide on "Optimizing your website for generative AI features on Google Search". This GEO/AEO guide highlights best practices, as well as dispelling myths around llms.txt, markdown and chunking. π GA4 adds a new AI Assistant channel for measuring traffic from AI search. This new channel can be found in the Default Channel Group report. A new Medium,...
2 months agoΒ β’Β 6 min read