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The Core Updates newsletter is written by Mark Williams-Cook, a veteran SEO who is Digital Marketing Director at Candour, Founder of AlsoAsked and organiser of SearchNorwich. Over 40,000 SEOs follow Mark's 'Unsolicited #SEO tips' on LinkedIn, which has now been wrapped up into the Core Updates newsletter, along with an overview of weekly news and the current episode of the Search with Candour episode, hosted by Jack Chambers-Ward.
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know 🛒 Google announces Universal Commerce Protocol, a new standard for agentic commerce,. UCP will allow agents to discover and purchase products more easily and will add new checkout features to AI Mode and Gemini. 🧑💼 Google announces Business Agent, a "branded AI agent" that can answer questions on behalf of retailers. This feature launches with eligible US retailers today...
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward Top 10 SEO stories of 2025 📊 New features were added to Google Search Console including query groups, social channels and AI-powered configurations. GSC continues to be an essential tool for SEOs and these additions help expand its capabilities. ❇️ AI Mode launched in May 2025 and has since expanded to over 200 countries and 35 languages. AI Mode also introduced agentic search to Google and could...
SEO tips and updates from Mark Williams-CookSearch with Candour hosted by Jack Chambers-Ward SEO updates you need to know 👨⚖️ Google sues SerpApi over unlawful scraping of search results. Google accuse SerpApi of using tactics like cloaking and dynamic crawler names to escape security measures and reselling the scraped content to users. 🤑 8 million users' AI conversations sold by Chrome extensions. These extensions harvested AI conversations via script injections and sold user data, despite...